Apparently there is a giant uproar over the Coke Commercial featuring the song "America the Beautiful". And while I have no desire to wade waist deep into those shenanigans, I will admit my particular discomfort with above mentioned commercial.
Confession: I need continuity, symmetry, and sameness. Our society jokingly refers to a bunch of traits as OCD, but I am working on not doing that. Because people that actually suffer from OCD face a debilitating problem and I don't want to make light of their issues.
But I do have some routines, needs, and quirks. Like Sheldon Cooper's need to knock on Penny's door 3 times with a specific knock pattern? I get that. Especially if it gets interrupted. If I see someone with a tag sticking out of the top of their shirt it actually bothers me. I cannot focus on anything other than that tag-which usually prompts me to tell an absolute stranger that their tag is out and make me deal with a different kind anxiety.
So back to the commercial. The switching to a variety of languages did not offend my sensibility of English or Americanism, but it DID mess with my need of continuity.
Seriously, Coke. I listen to twin four year olds that chatter about different subjects at the exact same time such that my brain cannot process the activity I am trying to complete. Why, why, why, would you break up a song into a cacophony of sounds without continuity? I don't care what language you use, just please use one and keep it constant! (Actually producing the commercial in its entirety in each language would be a kind of cool comment on our country's diversity.)
When lyrics to a song switch into different languages, each with their own cadence and flow, it MESSES with my poor befuddled mommy brain and I can't process it. Mostly because I have small people that don't understand Mommy's need for brain processing time and the simple ritual of watching overpriced commercials is normally enjoyable for me. A simple thought decompression time, if you will.
And darn you Coke, you ruined it! I appreciate you making a broad social commentary, but please don't forget the fatigue ridden moms with quirky issues. We need caffeine in the form of Diet Coke, too. ;)